Productivity and to-do apps
TikTok marketing for productivity apps
TikTok marketing for productivity apps lands when it says what busy people think but don't say: a long list is not a plan, busy is not done. Short, direct slides start talk in the comments, and your app is the one list at the end. Here is a sample post, 5 hooks, the formats that fit and an angle for each account.
Sound familiar?
- Productivity TikTok is full of desk setups. Your app is a list, not a desk.
- Feature posts get a few views from people who already use a to-do app.
- The irony: you have no time to plan your own posts.
- Monday and New Year planning moments pass while your drafts wait.
A sample TikTok slideshow for a productivity app
A Uncomfortable truths post for a made-up productivity app on @yourapp, laid out and drawn by Reelazy on stock photos. Each slide is 3:4, the frame TikTok shows photo posts in (more in the TikTok photo slides guide).
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TikTok marketing for productivity apps, step by step
- 1
Save a post you like
Find a productivity or planning slideshow that people clearly finish and argue about. Save it with the Chrome extension, or add screenshots of its slides.
Save posts you like - 2
Copy its format
Reelazy copies the post's structure and look, never its words or photos, and keeps it in your formats.
Copy a TikTok format - 3
Make posts about your app
Paste your app or store link once. Pick the days and times, and Reelazy writes up to 30 posts in that format, about a minute a post.
Make posts - 4
Approve, then post
Read each post, edit or skip it. Approved posts go to your TikTok inbox or straight to your profile through TikTok's official API.
Approve posts
5 TikTok hooks for productivity apps
First slides for a productivity app. Change the details to fit yours.
- 1.“Uncomfortable truths about your to-do list”
- 2.“Planning mistakes I made for years”
- 3.“3 things I do every Monday so the week works”
- 4.“pov: you finished your list before 3pm”
- 5.“What I stopped putting on my to-do list”
More in the TikTok hooks library. Check a hook reads in time with the slide text checker.
Formats that fit
- Uncomfortable truthsthe sample above
Short, honest lines about lists and busy days. People agree, argue and save.
- Listicle tips
Planning habits for the week, one per slide.
- Mistakes
The planning mistakes that make a day go wrong, each with a fix.
One app, three accounts, three angles
Many apps post on more than one TikTok account. Give each its own angle so they never post the same thing. In Reelazy each account keeps its angle, and a new post is told what the app’s other accounts posted lately (many accounts).
@yourapp
Honest truths about lists and busy days.
First hook: “Uncomfortable truths about your to-do list”
@yourapp.mondays
Weekly planning, posted early in the week.
First hook: “3 things I do every Monday so the week works”
@yourapp.focus
Focus and deep work for people who work from home.
First hook: “pov: you finished your list before 3pm”
Questions
How many posts can I make at once?
Up to 30 in one batch, on the days and times you pick, and you can make another batch after it. Reelazy makes them in about a minute a post.
Can one app post on several TikTok accounts?
Yes. Each account gets its own angle and posting times, and a new post is told what the app's other accounts posted lately, so they don't repeat each other.
Do I need my own photos?
No. Reelazy puts each slide on a photo from its library. Add your own photos or app screenshots and it uses them on the slides that show the app.
How do the posts get to TikTok?
Through TikTok's official Content Posting API, to your TikTok inbox or straight to your profile. Nothing goes out until you approve it.
What does it cost?
Free covers 2 posts on 1 TikTok account, with no card. Pro is from $19 a month for 100 posts up to $200 for 1,250, with chat messages and copied formats included. Editing, scheduling and posting never use one up.
Related reading
- How long should the text on a TikTok slide be?
Viewers give a TikTok slide about three seconds: 8 to 20 words per slide and up to 14 for the hook. The reasoning, the numbers and a free checker.
- How to automate TikTok slideshows for your app
How to automate TikTok slideshows for your app: the DIY routes (an AI agent with Postiz, n8n or Make with Blotato), what they take, and a simpler route.
- How to make a TikTok carousel that sells, step by step
A step-by-step way to make a TikTok carousel that sells: pick the angle, write the hook, build six slides, choose photos, caption it, post on time.
Make your first 2 posts free
Paste your app or store link, show Reelazy a TikTok slideshow you like, and it makes your first 2 posts in that format. Free for 2 posts on 1 TikTok account, no card. Pro is from $19 a month.